Changing the Definition of Quality

by  John Bernard  |  Leadership Coaching

There’s a new post about quality over at Mass Ingenuity.  A few years ago, Honda redefined quality. Quality went from meaning fancy to meaning good. Not only was the Accord nicely equipped, it was well built. Quality came to mean an automobile’s “fitness” for use. Today we know a top-end Lexus is a quality vehicle, but we also understand a Honda Civic is one as well.  “Quality,” like “good,” means more than a the simple meaning we most often provide.  Read More….

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