Recruitment Marketing
How Recruitment Marketing Software Is Priced
How recruitment marketing software is priced: the pricing models you will meet, what drives the cost and the fees that are easy to miss.
How much recruitment marketing costs
Common pricing models: subscription plus ad spend, percentage of ad spend, per job or per click, and tiered by company size. Too few vendors publish comparable list prices for us to give a price range; the models and cost drivers below explain what you will be quoted.
Pricing models explained
- Subscription plus ad spend. A platform fee plus pass-through media spend on job boards and networks.
- Percentage of ad spend. Fees expressed as a share of advertising budget, common in programmatic platforms.
- Per job or per click. Charges per posting, per click or per application.
- Tiered by company size. Fixed bands by hiring volume or headcount.
What drives the price
- Advertising spend and channel mix
- Number of locations, brands and career sites
- Contact database size for campaigns
- Integration needs
- Managed service or agency support
Fees to ask about before you sign:
- Media spend billed separately from the license
- Markup or management fees on ad spend
- Job board fees outside the subscription
- Content production and design services
- Fees for ATS integration and extra career sites
More on recruitment marketing software
- All recruitment marketing software, ranked
The full ranking, top picks and how to choose.
- Recruitment Marketing comparison table
Every product side by side: score, price and verified features.
- Recruitment marketing software for enterprises
The ranking reweighted for enterprises.
- Recruitment marketing software for mid-sized companies
The ranking reweighted for mid-sized companies.
- Recruitment marketing software for small business
The ranking reweighted for small business.
- Recruitment marketing software for startups
The ranking reweighted for startups.
- HR software pricing index
Median published prices in every HR category, free to reuse.
Frequently asked questions
How much does recruitment marketing software cost?
Costs combine a platform fee with advertising spend, or a percentage of that spend. Totals depend on budget, locations and integrations. Ask what share of your total goes to media versus fees and whether managed services are extra. Request a written breakdown of fees, media spend and any management or integration charges before comparing vendors.
Get exact recruitment marketing quotes
Answer a few quick questions about your team and needs to see the products that fit, with their list prices; if a provider works with us, you can ask it for an exact quote.
LeadChange may earn a fee when you request pricing through our site or follow a sponsored link. Rankings never depend on whether a vendor pays us.We may earn a fee.
How we make money
LeadChange may earn a fee when you request pricing through our site or follow a sponsored link. Rankings never depend on whether a vendor pays us.