Both are small-business payroll platforms with published monthly prices. Gusto's entry plan is $49 a month plus $6 per person; QuickBooks Payroll's is $50 plus $7. Gusto adds an open API and 150+ native integrations, while QuickBooks Payroll offers a free trial and sits next to QuickBooks accounting.
LeadChange Score: editorial assessment based on public information.
Scorecard
QuickBooks Payroll wins 1Gusto wins 3
QuickBooks Payroll vs Gusto by dimension
Dimension
QuickBooks Payroll
Gusto
PricingGusto's entry plan costs less at every headcount: $49 plus $6 per person against $50 plus $7, about $109 against $120 a month at 10 employees. Both publish every plan and bill monthly. Monthly
$50/mo + $7/employee/mo
$49/mo + $6/employee/mo
CapabilitiesWe verified 11 of the core payroll capabilities on Gusto's own pages and 9 on QuickBooks Payroll's. Both file payroll taxes automatically; Gusto also includes benefits administration and HR tools in its plans. Unlimited payroll runs, Automatic tax filing, Direct deposits or printable checks, Payroll on AutoPilot, Employee self-onboarding, PTO policies, Time tracking synced to payroll
9 of 12 core capabilities
11 of 12 core capabilities
IntegrationsGusto lists 150+ native integrations and documents an open API, including a QuickBooks Online integration. QuickBooks Payroll works inside QuickBooks and does not list an open payroll API. 153
4 documented
153 native
Fit and supportQuickBooks Payroll lists small businesses and mid-market companies as target segments and offers a free trial; Gusto lists small businesses and offers no trial. Both support customers by phone and chat. Small businesses, mid-market companies
Phone, email, chat, online help center, dedicated account partner (Premium)
Founded
1984
2012
Headquarters
Mountain View, California, US
San Francisco, California, US
Ownership
Publicly traded
Private
Show 9 attributes where they are the same
Where they are the same (9)
Attribute
QuickBooks Payroll
Gusto
Pricing model
Base fee + per employee
Base fee + per employee
Price transparency
Published
Published
Free plan
Contract term
Monthly
Monthly
Minimum employees
1
1
Deployment
Cloud
Cloud
Webhooks
Automatic tax filing
Contractor payments
Price by headcount
QuickBooks Payroll Workforce Payroll$50/mo base + $7/employee/mo
Gusto Simple$49/mo base + $6/employee/mo
Estimated list price per month by scenario
Employees
QuickBooks Payroll Workforce Payroll
Gusto Simple
10
$120/mo
$109/mo (lowest)
50
$400/mo
$349/mo (lowest)
200
$1,450/mo
$1,249/mo (lowest)
Monthly list price of each product’s entry plan with published per-employee pricing.
Analysis by dimension
Pricing. Gusto's entry plan costs less at every headcount: $49 plus $6 per person against $50 plus $7, about $109 against $120 a month at 10 employees. Both publish every plan and bill monthly.
Capabilities. We verified 11 of the core payroll capabilities on Gusto's own pages and 9 on QuickBooks Payroll's. Both file payroll taxes automatically; Gusto also includes benefits administration and HR tools in its plans.
Integrations. Gusto lists 150+ native integrations and documents an open API, including a QuickBooks Online integration. QuickBooks Payroll works inside QuickBooks and does not list an open payroll API.
Fit and support. QuickBooks Payroll lists small businesses and mid-market companies as target segments and offers a free trial; Gusto lists small businesses and offers no trial. Both support customers by phone and chat.
Security. QuickBooks Payroll documents SOC 2 Type II and ISO 27001. Gusto states that it maintains SOC 1 and SOC 2 reports, updated annually, without naming the report type, so the two cannot be compared on the same terms.
At entry level, yes. Gusto Simple costs $49 a month plus $6 per person; QuickBooks Workforce Payroll costs $50 plus $7. At 10 employees that is about $109 against $120 a month, before add-ons and state fees.
Can Gusto work with QuickBooks?
Yes. Gusto lists QuickBooks Online as a native integration that syncs a journal entry for each payroll, so you can run payroll in Gusto and keep your books in QuickBooks.
What are the downsides of Gusto payroll?
Gusto is less suited to buyers who want to try before paying: it lists no free trial. It also lists small businesses as its target segment, so larger employers should compare mid-market payroll as well.
Which is better for a small business, Gusto or QuickBooks Payroll?
Both list small businesses as a target segment. Gusto suits a business that wants payroll with HR tools and many app connections at a lower entry price; QuickBooks Payroll suits a business already keeping its books in QuickBooks.
Do QuickBooks Payroll and Gusto offer a free trial?
QuickBooks Payroll lists a free trial; Gusto does not.
Is QuickBooks Payroll or Gusto more secure?
Both QuickBooks Payroll and Gusto state HIPAA (BAA). Only QuickBooks Payroll states SOC 2 Type II and ISO 27001.
Who are QuickBooks Payroll’s biggest competitors?
QuickBooks Payroll ranks #2 of 14 in our payroll software ranking. Besides Gusto, the highest-scored are Patriot Payroll, Paychex Flex, and OnPay. Every alternative, matched to the reason you might switch: QuickBooks Payroll alternatives.
QuickBooks Payroll or Gusto? Your answer in 3 questions
Your team size, what matters most and your role: see which one fits more of your answers, from verified facts and list prices. Then, if you like, ask to hear from both.
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How we make money
LeadChange may earn a fee when you request pricing through our site or follow a sponsored link. Rankings never depend on whether a vendor pays us.
A 0–10 editorial assessment built only from verified facts, across six weighted dimensions: capabilities, pricing, integrations, security, fit and support, and data confidence.
High confidence: at least 80% of the critical facts are verified on primary sources.
Medium confidence: at least 50% are; the rest are missing or rely on secondary sources.
Payments, commissions and lead fees are never inputs.