Independent research on 267 HR & workforce products. Facts checked against vendors’ official documentation.

We may earn a referral fee. We may earn a referral feeHow we make money

Insperity (PEO) vs Gusto

The short answer

Insperity is a PEO founded in 1986: its HR360 plan takes on payroll and tax filings, workers' compensation coverage and Insperity-sponsored benefits through co-employment, priced by quote. Gusto is payroll, benefits and HR software from $49 a month plus $6 per person.

By LeadChange Research TeamUpdated Based on 14 sources, most recently checked
Not scored in Payroll Services9 of 24 facts verified
Best for
Small and midsize businesses that want a full-service PEO with a dedicated service team

Choose Insperity (PEO) if

  • You want co-employment, with Insperity as plan sponsor of your employee benefits.
  • You want a wide benefits menu, from medical and 401(k) to disability and critical illness cover.
  • You want workers' compensation coverage inside the PEO.
  • You run Workday or want to: HRScale is Insperity’s PEO on Workday.
Starting price
$49/mo + $6/employee/mo1
Best for
US small businesses that want payroll tax filing on every plan

Choose Gusto if

  • You want a published price, from $49 a month plus $6 per person.
  • You want month-to-month billing with no setup fee.
  • You connect payroll to other apps: 153 integrations, a REST API and webhooks.
  • Your employees use Android as well as iOS: Gusto Mobile runs on both.

LeadChange Score: editorial assessment based on public information.

Scorecard

Insperity (PEO) wins 0Gusto wins 32 ties

Insperity (PEO) vs Gusto by dimension
DimensionInsperity (PEO)Gusto
PricingGusto lists every plan, from Simple at $49 a month plus $6 per person to Premium at $180 plus $22. Insperity quotes a fixed per-employee HR service charge and bills payroll taxes, workers' comp and benefits as direct cost allocations.Quote onlyPublished
CapabilitiesBoth run payroll with tax filings and offer medical, dental, vision, 401(k), HSA and FSA benefits. Insperity adds workers' comp coverage, an online training center with 100+ learning pathways and talent acquisition services; Gusto adds time tracking, hiring and onboarding and contractor payments. Medical, Dental, Vision, Prescription drug, 401(k), Health savings account, Health care flexible spending account, Short-term and long-term disability, Group term life, Accidental death and dismemberment, Critical illness and accident24 of 10 core capabilities9 of 10 core capabilities
IntegrationsGusto lists 153 integrations with a REST API and webhooks. Insperity publishes no integration count on the pages we reviewed. 15431 documented8 documented (vendor says 154)
Fit and supportInsperity serves companies from under 50 to 5,000 employees, with phone, email and web-form support from 7am to 7pm CST on weekdays. Gusto is built for small businesses, with phone, email and chat from 6am to 6pm MST on weekdays. Small businesses, mid-market companies, enterprises4Small businesses, mid-market companies, enterprisesSmall businesses
SecurityGusto states HIPAA compliance and supports single sign-on. Insperity names no security certification on the pages we reviewed. Yes5None verifiedSOC 2 (type not stated)

Insperity (PEO) or Gusto: what matters most to you?

We match on verified product facts for this need, never on who pays us.

Key differences

Where Insperity (PEO) and Gusto differ (9)
AttributeInsperity (PEO)Gusto
Pricing modelQuote only6Base fee + per employee1
Price transparencyQuote only6Published1
Contract termCustom2Monthly1
Best forSmall businesses, mid-market companies, enterprises4Small businesses7
Mobile appsiOS8iOS (Gusto Mobile), Android (Gusto Mobile)9
Support channelsPhone, Email, Web form10Phone, email, chat, online help center, dedicated account partner (Premium)11
Founded19861220127
HeadquartersKingwood, Texas, USA13San Francisco, California, US14
OwnershipPublicly traded12Private7
Show 1 attributes where they are the same
Where they are the same (1)
AttributeInsperity (PEO)Gusto
Automatic tax filing21

Analysis by dimension

Pricing. Gusto lists every plan, from Simple at $49 a month plus $6 per person to Premium at $180 plus $22. Insperity quotes a fixed per-employee HR service charge and bills payroll taxes, workers' comp and benefits as direct cost allocations.

Capabilities. Both run payroll with tax filings and offer medical, dental, vision, 401(k), HSA and FSA benefits. Insperity adds workers' comp coverage, an online training center with 100+ learning pathways and talent acquisition services; Gusto adds time tracking, hiring and onboarding and contractor payments.

Integrations. Gusto lists 153 integrations with a REST API and webhooks. Insperity publishes no integration count on the pages we reviewed.

Fit and support. Insperity serves companies from under 50 to 5,000 employees, with phone, email and web-form support from 7am to 7pm CST on weekdays. Gusto is built for small businesses, with phone, email and chat from 6am to 6pm MST on weekdays.

Security. Gusto states HIPAA compliance and supports single sign-on. Insperity names no security certification on the pages we reviewed.

Frequently asked questions

Is Insperity more expensive than Gusto?

Insperity does not publish prices: HR360 is quoted as direct cost allocations plus a fixed per-employee HR service charge. Gusto costs $49 a month plus $6 per person on Simple, $109 a month for 10 employees, before benefit premiums and add-ons such as workers' comp. A fair comparison sets Insperity’s quote against Gusto plus the insurance you would buy separately.

What are the downsides of Gusto payroll next to Insperity?

Gusto is less suited to companies that want an outside employer to carry HR work: it does not include workers' compensation, which it sells from $14 a month, and its HR guidance comes with Premium at $180 a month plus $22 per person. Insperity’s HR360 includes workers' compensation coverage, HR compliance guidance and unemployment claims support.

Is Insperity a certified PEO?

Insperity PEO Services, L.P. appears on the IRS list of certified PEOs, effective January 1, 2017. Under its HR360 plan Insperity co-employs your staff and sponsors their benefit plans.

Can a small business get group health insurance through Insperity or Gusto?

Through Insperity, employees join Insperity-sponsored plans: medical, dental, vision and prescription drug cover, 401(k), HSA and FSA accounts, disability and life insurance. Gusto offers health, dental and vision plans next to 401(k), HSA, FSA and commuter benefits, and can connect an outside broker for $6 a month per eligible employee.

How do Insperity and Gusto support customers?

Insperity answers by phone, email and web form from 7am to 7pm CST, Monday to Friday. Gusto answers by phone, email and chat on weekdays from 6am to 6pm MST, keeps its help center open around the clock and adds a dedicated account partner on Premium.

Which is better for a growing company, Insperity or Gusto?

Insperity serves businesses from under 50 to 5,000 employees and offers HRScale, a full-service PEO on Workday with a dedicated account executive, payroll specialist and HR specialist. Gusto is built for small businesses, and its Premium plan adds HR guidance, compliance tools and project-based costing.

Is Insperity (PEO) or Gusto more secure?

Gusto states HIPAA (unverified for Insperity (PEO)).

Who are Insperity (PEO)’s biggest competitors?

Besides Gusto, the highest-scored are QuickBooks Payroll, OnPay, and Square Payroll. Every alternative, matched to the reason you might switch: Insperity (PEO) alternatives.

How this page was made

  • What it is built from

    33 verified facts, each checked against the vendor's own pages or another primary source, most recently on Nov 13, 2026.

  • Method

    Scored and compared with the LeadChange methodology, version 1.5. Read the methodology

  • Independent review

    Our independent review of Oct 30, 2026 asked for changes. How we review

  • Hands-on testing

    We have not tested either product hands-on: this page uses public information only.

  • Who made it

    The LeadChange Research Team, following a written research process. No named expert has reviewed this page. About us

  • Independence and errors

    Who pays us never changes a score or a rank. If something here is wrong, tell us and we correct it publicly. Request a correction

Insperity (PEO) or Gusto? Your answer in 3 questions

Your team size, what matters most and your role: see which one fits more of your answers, from verified facts.

LeadChange may earn a fee when you request pricing through our site or follow a sponsored link. Rankings never depend on whether a vendor pays us.We may earn a fee.

Insperity (PEO) vs Gusto

We may earn a fee.

Sources

The 14 pages this page's facts come from. The date beside each is our last check of the facts taken from it (the oldest, when they differ). The numbers beside the figures above link here.

Quotes from the sources
  1. Gusto gusto.com/product/pricing“Simple Run basic payroll in one state. $49/mo + $6/mo per person” “Simple, transparent pricing Payroll, benefits, and HR all in one place. No hidden fees. Cancel any time.”
  2. Insperity Insperity Form 10-K, fiscal 2025“We maintain numerous benefit plans for eligible WSEEs including the following:” “the CSA generally establishes pricing for a period of one year and is subject to termination by Insperity or the client upon 30 days’ written notice”
  3. Gusto gusto.com/product/integrations“Showing 1–20 of 154”
  4. Insperity insperity.com“Whether you’re a startup, a scale-up or a well-established company, Insperity delivers the dynamic HR services and technology you need to support and grow your business.”
  5. Gusto gusto.com/security“We follow HIPAA guidelines to safeguard our customers’ protected health information (PHI). Additionally, we maintain business associate agreements (BAAs) between employers and Gusto, along with any third parties, like insurance companies.”
  6. Insperity insperity.com/our-products/our-pricing“This is a fixed-dollar per-employee charge that covers the full scope of Insperity HR360 services. It’s customized for you based on the size of your business and won’t increase if you pay your employees more.” “The variables within each category are why we need to understand your business before we can give you a quote.”
  7. Gusto gusto.com/about“Our small business platform helps businesses take care of their hardworking teams.” “Launched in 2012 as ZenPayroll, Gusto serves more than 500,000 businesses nationwide.”
  8. Insperity, Inc. (App Store listing) apps.apple.com/us/app/id674606949“Insperity Mobile is now in sync with your active lifestyle. Quick, easy access to your 401k, paycheck information, FSA, UHC benefits card and more.”
  9. Gusto Payroll (Gusto)“Yes, you can run payroll, check payroll status, add and view team members and manage your team all from the Gusto mobile app. Download the iOS app here and the Google Play app here.”
  10. Insperity insperity.com/customer-support“If you’d like to speak with someone, please contact our Customer Service team via phone to connect with a representative 1-866-715-3552.”
  11. Gusto gusto.com/about/contact“Our sales and support teams at Gusto are available to help you via phone, email, and chat Monday through Friday 6am – 6pm MST. For expedited support, sign in to your Gusto account.”
  12. Insperity insperity.com/about-us“The company was founded as Administaff – later to be rebranded as Insperity.” “Administaff joined the New York Stock Exchange under the ticker symbol ASF.”
  13. Insperity insperity.com/about-us/our-locations“Corporate headquarters – Kingwood”
  14. Gusto gusto.com/about/privacy“Gusto, Inc. Attn: Legal Privacy 525 20th Street San Francisco, CA 94107”

What the LeadChange Score means

A 0–10 editorial assessment built only from verified facts, across six weighted dimensions: capabilities, pricing, integrations, security, fit and support, and data confidence.

Payments, commissions and lead fees are never inputs.